Top Naming & Branding Agency for Startups, Growth Brands, and Global Rebrands
Tungsten Branding is a leading naming and brand-development agency that helps startups and high-growth companies create ownable, memorable brand names that scale.
For more than two decades, we’ve specialized in company naming, product naming, and rebranding for clients in financial services, technology, retail, and healthcare.
Our process blends strategic insight, linguistic expertise, and AI-enhanced creativity to uncover names that convey clarity, credibility, and purpose.
We partner with founders, marketing teams, and consultants to build brand stories that inspire confidence and lasting recognition.
Whether launching a new venture or re-energizing an established one, Tungsten provides end-to-end naming strategy—from discovery and positioning to trademark screening and domain guidance.
Trusted by hundreds of brands worldwide. 25+ years of naming experience. 500+ successful launches.
The Element of Brilliance: Crafting Brand Names That Shine
At Tungsten Branding, we believe every great name begins with clarity of purpose. Our company naming and rebranding process focuses on uncovering your brand’s pivot point—the unique strength or promise that sets you apart beyond products or services.
We translate that core idea into a memorable, ownable brand name that reflects your story and sparks lasting connection. Rather than chasing trends or naming fads, we craft fit-to-concept brand identities—names that feel inevitable, timeless, and true.
This approach, which we call Brilliant Branding, delivers names that are clear, concise, compelling, and consistent—helping brands launch stronger, grow faster, and stand out longer.