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Showing 51 Agencies in network(s): WPP

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Digital Strategy
(2)

*WAVE HELLO* - We connect brands with their audience in the most direct and engaging way possible, through the devices people love most and always have with them. With teams in Berlin, Seattle, Santa Monica, Munich, Ingolstadt, London & Shanghai we offer strategy, design and development services for all things mobile: --- AUGMENTED SERVICE OFFERINGS We believe that in a couple of years every physical product (running shoes, toothbrushes, bicycles, coffee machines, kitchen utensils, scales, drilling machines, you name it…) will be combined with a digital mobile service (loyalty, brand building, value adds, support, up/x-sell, …) that will enhance the product experience all-up. This will unlock huge potential not only for advertising, but for new products itself. Therefore, the lines between product and advertising will blur and something new will evolve: augmented service offerings. We are strategically focusing on this area as we are convinced it is where a mobile device can be most powerful in transforming entire customer experiences. --- PRODUCT EXPERIENCES We design and implement UIs for all kinds of mobile products and devices, from mobile phones to in-car systems. our skills go from research and strategy/concepting to UX and visual design to user testing to bulletproof specification to prototyping and full implementation as apps, HTML or native builds on many different platforms (mostly in that order). To give you some examples: we designed the very first color icons for the Sony Ericsson T610, the next-gen Android UI for one of the big handset makers, the dashboard UI for next year’s #1 luxury sports sedan and the first full-touch UI for a whole product line of microwaves and ovens. --- MOBILE MARKETING We plan, concept, design, build, run, analyze and optimize mobile marketing and loyalty programs. End deliverables can be mobile ads, m-sites, apps, sms/mms programs, m-wallets/coupons, demos, and in-store activation. These can be stand alone or integrated into digital, TV, print, out-of-home retail and events. We continually push what mobile can do for your brand, both from a customer and technical perspective. Our decade long experience in mobile design and mobile web technology, combined with our strategic planning, creative and development chops = awesomeness!

100+ Staff
Multiple Cities
Haworth Marketing + Media

Haworth Marketing + Media

Media

BIG CLIENT PEDIGREE + BOUTIQUE AGENCY SERVICE = UNMATCHED VALUE - Haworth is a strategic, creative marketing + media agency. We’ve been connecting brands with best prospects for over 50 years by staying ahead of the constant changes in our industry. We work with some of the world’s biggest brands, alongside smaller companies that do big things. We’re known for delivering creative-driven media with high-touch service and data-driven insights. With WPP/GroupM as our minority investment partner, we plus-up our services with the power of their scale and world-class resources. Our modern approach to engagement with our clients’ businesses is built on investment integrity at our core. We disrupt the competition with the power of big + the best of small. The role of media within marketing is vital, which is why we aren’t a typical media shop. We use inspiration from cultural and data insights, measurement/performance, and today’s modern tools to deliver media through a marketing lens. Our Insights team digs deep into each client’s business and industry to give us knowledge that makes better informed decisions. Media strategy Our strategists are marketing experts, skilled in developing communication plans to optimize KPIs throughout an increasingly diverse customer journey—while ensuring unified creative and media recommendations. Channel planning Media experts across all channels—including digital video/audio, print and out-of-home content platforms—apply their specialization to deliver media recommendations in sync with the message across holistic communication plans. Investment Our negotiators take a transparent approach to engage our media partners and senior marketplace decision-makers to manage investments that create optimal ROI. We leverage best-in-class ad tech to maximize effectiveness, whether traditional, search, social, programmatic, advanced video or e-commerce. Data + product services With tech and big data front and center, our Data and Product Services team gives us an advantage for optimizing media ROI by guiding informed decisions on media performance through data governance, system integration and automation. Advertising operations Haworth’s Ad Ops ensures flawless execution from ad logistics, digital ad ops and broadcast traffic—guaranteeing investments are fully realized by management of trafficking, measurement, and quality control across all assets. Agency operations The glue that holds us together includes Admin, Finance, HR, Design and IT. They keep us moving in the right direction and accelerating to the future.

100+ Staff
Multiple Cities
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