When we set out to launch ICP HUB Bulgaria / CEE, we knew the challenge wouldn’t just be about awareness — it was about building an entire ecosystem from the ground up. We needed a partner that understood blockchain deeply but could also execute community building, events, and growth on the ground. RZLT stood out immediately for their regional expertise and track record in Web3 marketing, which made them the natural choice.
The moment came during our first wave of developer workshops. Not only did RZLT execute flawlessly, but they also brought in partners, students, and startups we hadn’t reached before. Seeing over a hundred developers actively engaging with ICP at those early events was when I knew we were building something real together.
Over a year and a half, RZLT helped us host more than 40 meetups, workshops, and lectures across the region, and secure collaborations with over 60 partners — from startups and enterprises to universities and NGOs. They were instrumental in onboarding developers, guiding founders, and even pushing forward multi-chain bridge initiatives. Thanks to their work, ICP now has a vibrant and growing footprint in Central and Eastern Europe.