Direct Marketing
We are an in-house marketing agency that supports a large group of older adult communities (continuing care/life plan communities). We have been around since the early 90’s and hadn’t spent much time and/or resources to seeking outside advice about our direct marketing processes. Our several month search lead to Ted and DMCG, who quickly stood out as a frontrunner and competent partner to support us. After going through the direct marketing review process with Ted, our entire team (graphic designer, copywriter, creative director, project managers, and leadership) have actionable takeaways for short-term and long-term improvement. We learned so much. Ted approached the process with thorough discovery, great leading questions to understand our strengths and opportunities, and utmost professionalism. He converted his discovery to a meaningful visit where he dove deeper and gave immediate recommendations to recognized opportunities. His visit left to a deep-diving post visit summary and discussion, which was extremely helpful. No doubt, his recommendations will help is in becoming a vastly improved direct marketing agency. We whole-heartedly recommend Ted and DMCG for direct marketing audits and will consider ongoing engagement with him.